PROJECT


LOGO

Felicia desired a logo that represented her love of Portland while evoking a sense of strength and trustworthiness. I illustrated iconic Portland landmarks and put them together in a fun, fresh way.

 

icons

Some of the icons created for the branding were not used in the logo, but are available for use throughout campaign materials.

 

Colors

A monochromatic green color scheme was used in the branding, reminiscent of Portland's green environment

 
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